Posts

The Lake City Nainital Trip

Image
October 2017, a trip to Nainital after a long time and the first for my lovely daughter Shreya. We all enjoyed this 3 day trip to the Lake City Nainital. Last time we visited Nainital in 2010, I guess.


We stayed at The Maple Residences, Mall Road with the Lake view. Weather was pleasant during day and cold at night. The first day began with the drive from Noida/Ghaziabad to Nainital via Garh/Rudrapur. A halt at Gajraula allowed us to consume the yummy breakfast at Tadka Dhaba.


We reached Nainital at 2PM and checked in the hotel. The best time was in the evening when we entered the Lake, it was hilarious. Then a walk on Mall Road and a fine dinner.


The next day was booked for the Zoo where we prayed at Ghanti wala "Gangnathji temple" in the morning. The evening was the shopping time at Mallital and Naina devi temple.


The 3rd day was a different one when we reached the Jim Corbett Park. We started the day with Girija temple and then the safari.


Three days tour was really amaz…

Creating a Customer Emails List - Google Adwords

Sign in to AdWords.
Click Shared library.
Click Audiences.
Click +Remarketing list and select “Customer emails” from the drop-down menu.
Enter a name.
Select “Upload customer email addresses.”
Choose a file (The data file must use the .csv format and must be no more than 5GB. )
Enter an email opt-out link. Provide a link to the page where people can manage their preferences for receiving email from you, including opting out of any email lists they may be subscribed to.
Set a membership duration.
Check the box “This data was collected and is being shared with Google in compliance with Google’s policies.”
Click Upload and save list. You can view the progress of your uploading file under “Audiences,” which can take up to 3 hours to complete.
Add your customer emails list to your campaign.
To show ads on Gmail, add your list to a “Display Network only” campaign that uses “Gmail Ads” from the “Ad gallery.” To do this, open the campaign, click the Display Network tab, click + Targeting, choose your cam…

2017 - A New Beginning of Life

Image
Aah.....finally a much awaited time....My own home in Ghaziabad. We shifted to our home during the last month of 2016 and now things are much easier when you live in your own home.This is the time to think beyond the biggest investment of your life.

Every month since we shifted is an opportunity to create, invent, decorate the dreams we have seen in the past. A few hectic days every month but we enjoy achieving our dreams come true. After six months, things are being settled down and we have plenty of time for each other. Meanwhile, we explored most of the places within the city which we could never visit earlier. Restaurants & Multiplexes at RDC and Aryanagar are the nearest to reach. Sector 23 market is the nearest to shop. Drizzlingland is the nearest park to fun.






All in all....enjoying the life.

Road to 2016

Image
Three years is a long time and this is what I've spent in Flexsin so far. I've been here from Aug 2013 and the next month I'll be 3 years old here...Feels like now I'll be shifted from Playway to Nursery or KG to be precise.

Its been a journey from the time which I have forgot completely to the time which is most memorable in my life. Becoming a father is the special feeling which I got during my tenure in Flexsin so past 3 years have been pretty decent and growing for me and my family.

But its not the end and in fact I do not know how many more years I will serve them but yes working at Flexsin will always be a part of my life with passion. Hope for the best.

19 Ways to Increase Traffic on Your Website/Portal/Online Store

Image
1. In-depth articles - 6% of Google search results contain In-depth articles.
- Schema.org Article markup
- Headlines are one of the most important parts of your content. Without a compelling headline, even the most comprehensive blog post will go unread.
- Google+ Authorship (Authorship markup is no longer supported in web search.).
- Pagination and canonicalization best practices.
- First click free – for paywall content(Content targeting in which the first article page can be seen without subscribing, any further clicks on the article page will prompt the user to log-in or subscribe to the news site. ).

2. Rich snippets from structured data
- including events, songs, videos and breadcrumbs.

3. Video optimization
- Video snippets generally require creating a video XML sitemap and adding schema.org video markup. As the thumbnail highly influences clicks, choose wisely.

4. Improving site speed
- Make Sure Your Site is Responsive
- Improving site speed not only improves visitor satisf…

App Store Optimization

Image
ASO (App Store Optimization) is the process of optimizing mobile apps to rank higher in an app store’s search results. The higher your app ranks, the more downloads will be there. The goal of ASO is to drive more traffic to your app’s page in the app store, so searchers can take a specific action: downloading your app.
Various components that can affect your ASO: Main Factors: Title – The keyword placed in the title should be the one with the heaviest search traffic. Spend time researching which keyword that is, because changing your title often to include different keywords can be detrimental. As your app begins to rank higher and gain more reviews, news of your app will begin to spread by word of mouth. Changing the title can make it difficult for word to spread about your app. Keywords – To improve your search rankings, you need to know which keywords are relevant and used most often by your target audience. It is helpful to monitor competitors in order to realize how you compare week …

First anniversary at Flexsin

Image
On 27th Aug 2014, I have completed one year at Flexsin Technologies, Noida successfully. I am quite pleased with my tenure and performance while working on client's projects during the time. Now I can feel lot relaxed from my mind. I have seen many changes during past 12 months, team shuffled, team members left, new members joined, and many other such changes but it is the part of our life. Changes are mandatory and no one can challenge the TIME which actually causes changes.

I have also been witnessed to ups and downs of the department during previous year. For now, I am looking forward to work her for more year/s but let see where my destiny takes me in coming time.